The second question I get asked the most is why I chose my platform, "Chocolate Milk: Building Healthy Bodies and Kids One Glass at a Time?"
When I first signed up to compete for Miss Brookings, I asked a friend who had done pageants, how do people choose a platform? She said to pick something you are passionate about, as well as know a ton about because the judges will ask you a lot of questions on it. Once she said that, I knew immediately that I was going to do something within the dairy industry. Then I got to thinking and realized that I had to do chocolate milk.
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| My own running shoes with my great #buildit lases! |
Chocolate milk. Why so specific? Because chocolate milk tends to get a bad reputation. Often, people consider it to be too high in sugar to do any good. So I decided that it was my job to help people understand that chocolate milk, on average, only has 24 grams of sugar, which puts it right in the middle of all of your fruit juices and sports drinks, while still containing milk's 9 essential nutrients. It also has less than half the amount of sugar than one can of Mountain Dew. And studies have shown when chocolate milk is taken out of schools, overall milk consumption drops 35%! I had to fix that problem! I also knew that I needed to get the word out about the amazing refueling power that chocolate milk has. It has a scientifically proven 3 grams of carbohydrates to 1 gram of protein needed for ideal protein degradation in the body. So if you want to use your protein as efficiently as possible, you need to drink chocolate milk. I, myself, have been refueling with chocolate milk after I workout every single day and I am so thrilled with the results of my hard work!
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| Who doesn't love a cow selfie? |
I also picked chocolate milk because I wanted to help promote the dairy industry I love so much! Farmers and cows have taught and given me so much, it is the least I can do for the industry I am so proud to be a part of! So drink up that amazing chocolate milk! If you want more information about chocolate milk, visit builtwithchocolatemilk.com.
When I first signed up to compete for Miss Brookings, I asked a friend who had done pageants, how do people choose a platform? She said to pick something you are passionate about, as well as know a ton about because the judges will ask you a lot of questions on it. Once she said that, I knew immediately that I was going to do something within the dairy industry. Then I got to thinking and realized that I had to do chocolate milk.
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